Tiffany Wahl

Tiffany Wahl serves as a Professor of Practice in Michigan State University's Department of Advertising and Public Relations, teaching Media Sales, Integrated Campaigns, Detroit Field Experience, and advertising career skills courses. She holds key roles including Faculty Advisor for PRSAA, Program Director for AD+PR Undergraduate and Graduate Studies & Scholarships, and ComArtSci College Representative to the University Committee for Libraries.

Her educational foundation includes:

• Bachelor of Arts in Management and Organizational Development (Spring Arbor University)
• Undergraduate studies initiation at Michigan State University

Wahl's research concentrates on digital advertising execution across social media, programmatic campaigns, and branded content, directly informed by her 20+ years managing Midwest campaigns for U.S. Census, Sparrow Hospital, and Michigan Wildlife Council through platforms like freep.com and detnews.com. Her expertise bridges audience-targeting strategy with live event integration.

As PRSAA Faculty Advisor and Scholarship Program Director, she shapes student development through experiential learning like the Lansing Lugnuts Hispanic community campaign. Her industry background at Varsity Brands, USAToday Network, and LOCALiQ (Gannett) drives practical curriculum design focused on digital ad solutions for healthcare, government, and financial sectors.