Sungjong ROH

Sungjong ROH is an Assistant Professor of Communication Management at the Lee Kong Chian School of Business, Singapore Management University (SMU), serving as a full-time faculty member since July 2015. He holds a Ph.D. in Communication from Cornell University (2015), an M.A. in Communication from Korea University (2008), and a B.A. in Communication with Great Honor from Korea University (2004). His research focuses on judgment and decision-making, strategic data visualization, motivated reasoning, and narrative-based communication in management contexts.

Key awards and recognitions include the NSF Doctoral Dissertation Improvement Grant (2014–2015), Anson E. Rowe Promising Graduate Student Award (2013), and multiple fellowships from institutions like the Ilju Foundation and Chungsoo Foundation. His work bridges behavioral science and public policy, particularly in health communication, climate change perception, and risk communication.

Publications span journals like Health Psychology, Science Communication, and PLoS ONE, addressing topics such as soda tax advocacy, climate change framing, and zoonotic disease risk perception. His research often explores how temporal framing and narrative techniques influence public policy support and decision-making processes.

ROH’s academic contributions emphasize interdisciplinary approaches, combining organizational behavior, strategic communication, and behavioral economics to address complex societal challenges.