معرفی
Selin Atalay serves as Professor of Marketing at the University of Bristol Business School, University of Bristol, based at Howard House, Queen's Avenue, Bristol BS8 1SD.
Her academic credentials include:
- BA
- MA
- PhD
Professor Atalay's research focuses on core Marketing disciplines with specialized expertise in Consumer Behavior and Brand Management. Her work investigates psychological drivers of consumer choices and strategic frameworks for brand positioning in competitive markets, emphasizing real-world applications in market dynamics.
She maintains active academic engagement through university channels and may be contacted via s.atalay@bristol.ac.uk.
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