Robin Bachmann

Dr. Robin Bachmann is a Research Fellow at the Department of Social, Organizational and Business Psychology within the Faculty of Education and Psychology at the Free University of Berlin. His research focuses on the intersection of social psychology and behavioral economics in organizational, economic, and political contexts.

Education:

• PhD in Psychological and Behavioural Science, London School of Economics, specializing in social psychology and behavioral economics.

Bachmann's research spans social identity, leadership, change management, financial behavior, and economic inequality. He employs traditional survey and experimental methods alongside advanced analyses of household and text data, including NLP and LLMs. His work provides insights for corporate consulting and behavioral policy design.

His recent publications (2024-2025) examine collective identity in political discourse, organizational change dynamics, and pronoun usage in parliamentary settings. Integrating social psychology with computational text analysis, his research reveals how financial topics erode collective identity and how leadership prototypicality interacts with organizational identity during change.

Scientific Awards:

• Charles H. Levine Award for Best Conference Paper 2025

Advising and Grants:

• Supervises Bachelor's and Master's theses in research areas including social identity, leadership, and change management.
• Supports students using household datasets (e.g., SOEP) and parliamentary text data.

He is a member of the research group led by Prof. Dr. Rudolf Kerschreiter (AG Kerschreiter) at the Free University of Berlin, focusing on social, organizational, and business psychology.