Richard Janssen

Richard Janssen is an Assistant Professor at Nyenrode Business University, affiliated with the Faculty Research Center for Strategy, Organization & Leadership. His work focuses on strategic transformation, innovation, and organizational renewal in industries like food, pharmaceuticals, and energy. He designs executive programs for agrofood giants such as Vreugdenhil, Friesland Campina, and Syngenta, emphasizing case studies and business simulations.

Research interests include historical systems innovation (human/biological/economic), ambidexterity in incumbent firms, and sustainable value distribution. His teaching spans strategic management, innovation management, and dual strategies. Notable publications address cocoa value chains, organizational survival via ambidexterity, and pharmaceutical industry resilience.

He develops in-company programs like 'The Big Pharma Case' and contributes to Nyenrode's Modulair MBA and EEOD programs. No scientific awards or grants are explicitly mentioned in the text.