معرفی
Randy Hacker serves as Clinical Assistant Professor and Executive Director of the Keller Center for Research at Baylor University, with his office located in the Foster Business and Innovation building (Room 227.02). He can be contacted via email at Randy_Hacker@baylor.edu or by phone at (254) 710-4258.
His research focuses on marketing and consumer behavior, leveraging the Keller Center for Research's mission to advance practical business insights through rigorous academic inquiry. The center emphasizes real-world applications in brand strategy, consumer decision-making processes, and market dynamics.
As Executive Director, Hacker leads initiatives that bridge academic theory with industry practice, fostering collaborations between Baylor University and business partners to address contemporary marketing challenges and ethical considerations in consumer research.
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