Rafael Arrivabene

Rafael Arrivabene is a Lecturer in Game and Experience Design at the University of Plymouth's School of Art, Design and Architecture (part of the Faculty of Arts, Humanities and Business). He leads the MA Game Design program and teaches courses in Digital Media Design, Game Arts and Design, and related disciplines. Previously, he worked as a full-time lecturer at UNIVALI-Brazil and held roles in the games industry, including Creative Manager at MStech.

Education:

• Bachelor's in Industrial Design (UNESP-Brazil)
• MSc in Knowledge Engineering and Management
• PhD in Game Design Frameworks (2022)

His research explores the intersection of game mechanics, cultural studies, and interactive media. Notable projects include:
- Development of award-winning educational games for Brazil's public education system
- A fictional playground game for the Algerinha Vive project (exhibited at Carnegie Mellon University)
- A didactic book on game design integrated into Brazilian higher education curricula

Professional Contributions:
Rafael advises companies on gamification strategies, designs tabletop and digital games, and actively bridges academic research with industry applications. His work aligns with UN Sustainable Development Goals through projects addressing education and social impact.