Päivi Killström

Päivi Killström serves as a Lecturer in Business, Entrepreneurship and Marketing at Turku University of Applied Sciences, based at the Kupittaa Campus within the Business education unit.

Her research focuses on entrepreneurial ecosystems and value-driven business strategies, with core interests including:

• Entrepreneurship
• Marketing
• Value Creation

She actively contributes to the university's "Entrepreneurship and value creation" research group, bridging academic theory with practical business applications in regional economic development.