
معرفی
Dr. Murat Göral serves as a Lecturer at Bingol University's Social Sciences Vocational School, where he specializes in tourism management education and research. His academic profile centers on sustainable tourism development, consumer behavior analysis, and service quality optimization within hospitality contexts, with particular focus on Turkish tourism applications.
Dr. Göral's educational foundation includes:
- Undergraduate: Düzce University, Akçakoca School of Tourism and Hotel Management (graduated with honors, first in term)
- Master's: Düzce University, Institute of Social Sciences (Tourism)
- Doctorate: Atatürk University (Tourism)
His research program critically examines sustainable tourism frameworks through multiple lenses including environmentally responsible tourist behavior, destination branding strategies, and demographic influences on tourism perceptions. Recent investigations analyze restaurant atmosphere effects on customer intentions and gastronomy tourism patterns, employing mixed-method approaches to bridge theoretical concepts with industry applications in Turkey's evolving tourism landscape.
Analysis of Dr. Göral's publication trajectory from 2013-2022 reveals progressive specialization in sustainability themes, with 2021-2022 outputs showing concentrated focus on environmental responsibility, gastronomy tourism, and academic conference dynamics. His work consistently connects tourism theory to practical industry challenges, particularly in Turkish regional contexts.
Key recognition includes:
- Best Paper Award at International Travel and Tourism Dynamics (ITTD'20)
Dr. Göral maintains active research engagement through collaborations with scholars like Ümit Kement and Ayşe Bükey, evidenced by multi-author publications across international journals. His 2016 participation in the Ministry of Development's livestock investment project demonstrates applied research capabilities, though current grant funding isn't documented. He contributes to academic discourse through conference presentations and seven book chapters on tourism innovation and entrepreneurship.
As an active Tourism Academicians Association (TUADER) member serving as assistant provincial representative, Dr. Göral participates in academic community building through events like the Bingol University Tourism Workshop, while his vocational school position emphasizes practical industry-relevant research and education.


