Mujde Bideci

Mujde Bideci serves as a Senior Lecturer in Marketing at Canterbury Christ Church University's School of Business, Law, and Policing since September 2021, while also fulfilling the role of Academic Link Tutor for LSC partner institutions to coordinate educational collaborations.

Her academic credentials include:

• PhD in revealing and designing consumer experiences in religious environments from Akdeniz University, Turkey
• PhD module in Advanced Network Analysis at MidSweden University, Sweden

Dr. Bideci's research synthesizes marketing theory with nuanced consumer behavior analysis, particularly examining experiential design within religious contexts. Her professional trajectory demonstrates dual expertise in traditional consumer research methodologies and contemporary digital marketing frameworks, evidenced by her prior role managing digital marketing programs. This interdisciplinary approach bridges theoretical consumer psychology with practical digital strategy applications.

Prior to her current position, she served as Assistant Professor and Program Manager of Digital Marketing at Morocco's International University of Rabat and accumulated eight years of research experience as a Research Assistant at Akdeniz University.