Michael Schmid

Prof. Dr. Michael Schmid is a Professor of Digital Business Management in Agriculture and Food Economics at the Hochschule für Wirtschaft und Umwelt (HfWU). He is affiliated with the Faculty of Agricultural Economics, Economics, and Management. His research focuses on integrating digital technologies into agricultural and food supply chains, emphasizing sustainable practices and economic efficiency. His expertise spans data-driven decision-making in agribusiness, logistics optimization, and the application of IT systems in farming.