Michael Goodman

Michael Goodman is Professor of Creative Business Leadership at SCAD Savannah, leveraging 40+ years of marketing and entrepreneurship expertise. Educated at Northwestern University (MBA) and Tufts University (BS Psychology), he founded and led multiple agencies including BlueBlack LLC and MGR, later acquired by major corporations.

As co-founder of e2Advisors, he develops entrepreneurial centers for academic institutions. His teaching integrates real-world experience from consumer goods and technology sectors, previously instructing at NYU Stern and Foothill College.