Matthew Chin

Dr. Matthew Chin is a Senior Lecturer in the Psychology Department at the University of Central Florida (UCF), affiliated with the College of Sciences. He has taught at UCF since 1998 and previously worked at Kutztown University. His expertise spans social psychology, research methods, and human-animal interaction. He holds a B.A. from the University of Delaware, and a Ph.D. and M.A. in social psychology from the University of California at Santa Barbara.

Dr. Chin's research focuses on anthropomorphism (e.g., perception of robots and animals), consumer behavior, and cognitive biases. His work explores how physical features influence human perceptions of technology and animals, as seen in studies like 'Humans to robots: How technomorphic features shape our perceptions.' He also investigates societal attitudes toward animal welfare and emergency response compliance.

His recent publications (2011–2019) reflect trends in analyzing human-technology interactions, conspiracy theory beliefs, and the evolution of mental models of computing devices. Notable contributions include developing the Technomorphic Tendencies Scale and studying the impact of star ratings on online reviews.

Dr. Chin directs the ACAT Lab, emphasizing applied research in psychology. He has no listed scientific awards but maintains an active teaching portfolio, including courses on social psychology and research methodologies. No grants or formal advisees are documented here.