Matthew Carlson

Matthew Carlson serves as a Contributing Assistant Professor at Willamette University's Atkinson Graduate School of Management, joining the MBA faculty in 2022. With over 15 years of professional experience spanning operations, accounting, finance, sales, and marketing in the financial technology sector, he bridges academic theory with real-world industry practice through roles at startups like Inworks and corporations including Xerox.

His research and teaching focus on strategic innovation in business environments, emphasizing metrics-driven performance within evolving market landscapes. Key interest areas include:

• Financial Technology (FinTech) ecosystem development
• Data-informed business strategy formulation
• Marketing and sales optimization in technology markets
• Operational excellence frameworks for financial services
• Accounting systems integration in digital transformation

Professor Carlson cultivates creative problem-solving approaches while maintaining rigorous analytical standards, preparing MBA students for leadership roles in technology-driven business environments.