معرفی
Massimo Garbuio is an Associate Professor in Entrepreneurship at the University of Sydney Business School. His work focuses on translating abstract ideas into tangible value through design thinking, strategic decision-making, and innovation execution. He holds a PhD from the University of Western Australia, an MA from the University of Pennsylvania, an MSc from University College London, and a BEcCom from UNIVE.
His research explores three interconnected domains:
- Design Thinking: Cognitive processes like analogical reasoning and abductive logic in innovation.
- Strategic Decision-Making: Balancing rationality and intuition in high-stakes environments.
- Innovation Execution: Practical frameworks for scaling ideas in complex organizations, especially healthcare and AI startups.
Garbuio's recent publications emphasize behavioral strategy, corporate governance, and AI-driven business models, reflecting a trend toward interdisciplinary solutions for modern entrepreneurial challenges. He contributes to public discourse via media outlets like the Australian Financial Review and leads projects such as an ARC-funded study on market-creating innovations.
He teaches courses including Entrepreneurship and Innovation and International Business Honours, guiding students to build real-world startups. As a member of the Strategic Management Society and editorial board of the Journal of Management, he bridges academic rigor with industry impact.
