معرفی
Martin Wallstam is a Senior Lecturer at Mid Sweden University, affiliated with the Department of Economics, Geography, Law and Tourism (EJT) and serves as Director of Studies in Tourism Research. Holding a PhD, his work centers on tourism scholarship with emphasis on events' strategic role in regional development, particularly examining economic and social impact measurement frameworks and practitioner conceptions of value.
Dr. Wallstam earned his Doctor of Philosophy from Mid Sweden University in 2022, completing his doctoral thesis "Panem et Circenses": Realizing Social Value in the Strategic Management of Events, which established foundational insights into social value conceptualization within event management.
His research program investigates how value perceptions shape event evaluation practices, advocating for standardized frameworks to assess event portfolios and achieve sustainable legacies. Wallstam demonstrates how inconsistent evaluation models hinder community development efforts, while unified approaches enable destinations to strategically leverage events for long-term regional benefits through practitioner-policymaker alignment.
Analysis of his publication trajectory reveals deepening specialization in social impact methodologies, with recent work pioneering non-use value applications and spatial analysis techniques for major sports events. His scholarship consistently bridges tourism economics, community development theory, and practical event management, establishing critical connections between stakeholder perceptions, measurement frameworks, and regional policy outcomes.
No scientific awards or honors were documented in the source material.
As Director of Studies, Wallstam oversees academic programs while leading externally funded research initiatives including "Building social value competency ahead of a Winter Olympic bid" and "New perspectives on tourism, events and regional development". These projects involve multi-stakeholder collaborations with regional authorities and event organizations to develop evidence-based strategies for maximizing event legacies.
He maintains active affiliation with the European Tourism Research Institute (ETOUR), contributing to its mission of advancing tourism scholarship through interdisciplinary research that directly addresses community development challenges in destination contexts.