معرفی
Mark Green is a Professor of Management at Simpson College, specializing in courses such as management, marketing, advertising, international marketing, and entrepreneurship. He has also served as a Visiting Professor at the University of Iowa’s Tippie College of Business, teaching International Marketing to undergraduate and MBA students. Additionally, Dr. Green directed Simpson’s Semester in London program twice, in 1997 and 2017.
- Education
- Master of Business Administration in Marketing Management from Syracuse University (1982)
- Doctor of Philosophy in Russian Linguistics from Cornell University (1980)
- Bachelor of Arts in Russian Literature from Lawrence University (1973)
Dr. Green’s research and expertise focus on Global Marketing, Innovation, and Entrepreneurship, with a particular emphasis on integrating cross-cultural strategies and market analysis into business practices. His work bridges theoretical advancements in marketing with practical applications in international trade.
His notable publications include the 10th Edition of Global Marketing, which reflects his deep engagement with international marketing strategies and business development frameworks.
- Scientific Awards
- Distinguished Research Award (1997)
- Simpson College International Club Student Support Award (1996)
- Distinguished Teaching Award (1995)
- Concerned Minority Student Award (1991)
- Excellence in Teaching Award (1990)
