Marco Nirschl

Prof. Dr. Marco Nirschl serves as Dean of the Weiden Business School at Ostbayerische Technische Hochschule Amberg-Weiden (OTH Amberg-Weiden). He holds dual leadership roles as Program Director for both the MBA in Digital Business Management and MBA in Digital Marketing. His office is located in Room 114 of the main campus building in Weiden, with consultations available by appointment via email.

His academic focus centers on digital commerce ecosystems, with specialized expertise in E-Commerce Management and strategic applications in Digital Business and Digital Marketing. His research bridges theoretical frameworks with practical business implementation strategies in rapidly evolving digital markets.