Luz Parrondo Tort

Luz Parrondo Tort is a Senior Lecturer at Pompeu Fabra University's Barcelona School of Management, serving as Director of the Master's in Accounting and Financial Management and the Dual Degree in Finance with Universidad Pacífico. Previously Head of the Department of Accounting and Finance (2016-2024) and leader of the Blockchain and Web 3.0 Postgraduate Program, she holds significant academic leadership roles across multiple finance-focused graduate programs.

Her educational credentials include a PhD in Economics, Finance, and Management from Universitat Pompeu Fabra, with specialization in Social and Legal Sciences. Additional qualifications comprise a Doctorate in Accounting and Finance and a Master of Science in Business Administration and Management.

Dr. Parrondo's research examines technology's impact on financial systems, particularly blockchain applications in accounting and finance. Her work spans AI-driven cash flow optimization for SMEs, DeFi-CeFi hybrid models, DLT-enabled ESG transparency, and regulatory frameworks like MiCA. She investigates how tokenization transforms asset management while addressing challenges in cryptocurrency ETFs and digital euro implementation.

Analysis of her 38 publications reveals dominant themes in blockchain (60% of recent works), AI integration (25%), and regulatory adaptation (15%). The trajectory shows increasing focus on practical implementations of distributed ledger technology in traditional finance infrastructure, with growing emphasis on sustainability metrics and cross-market connectivity post-pandemic.

As academic director for eight graduate programs including Finance and Banking, Innovation Strategy, and International Business degrees, she oversees comprehensive curricula blending traditional finance with emerging technologies. Her leadership extends to developing specialized teaching resources for corporate case studies on Meta, Airbnb, and Inditex while managing program accreditation and industry partnerships.