معرفی
Luke Greenacre is a Senior Lecturer in the Department of Marketing at Monash University, affiliated with the Monash Business School and Impact Labs. His research focuses on social impact through business activities, particularly in improving retail environments for Indigenous communities and studying numerical cognition using neuroscientific methods. He coordinates the Monash Business Behavioral Lab (MBBL) and teaches courses including Digital Communications and Social Media Marketing.
Research Expertise: Combines discrete choice experimentation, neuroscientific methods, and qualitative approaches. Key areas include public policy, consumer behavior, and social welfare. His work addresses health equity in remote Indigenous communities and cognitive processes related to numerical understanding.
Grants & Projects: Contributed to NHMRC-funded initiatives like RE-FRESH (2018–2023) and Healthy Stores 2020 (2018–2021), focusing on food retail interventions. Also involved in policy submissions regarding cashless debit card reforms and Indigenous economic inclusion.
Awards: Received the 2006 Citation for Outstanding Contributions to Student Learning, recognizing his teaching impact. Media engagements include commentary on ABC Radio and Gizmodo regarding Indigenous welfare and cognitive studies.
Labs/Teams: Committee member of the Monash Business Behavioral Lab, facilitating interdisciplinary research projects involving physiological methods and experimental design.
