Luca Gemballa

Luca Gemballa is a research assistant and PhD student at the Chair for Information Systems and Artificial Intelligence (AI) in Marketing at the University of Duisburg-Essen, Germany. He holds a Master's and Bachelor's degree in Computer Science from TU Dortmund University.

His research focuses on Explainable AI (XAI), particularly its applications in high-stakes domains. Key areas include:

• Counterfactual explanations for medical AI models
• XAI in financial time series anomaly detection
• Interactive XAI systems for marketing decision-making

Luca supervises theses that bridge XAI with practical challenges in medicine, finance, and marketing. His work emphasizes systematic literature reviews and empirical validation through expert interviews.