Linda Turunen

Linda Turunen is an Assistant Professor in Statistics, Mathematics, and Data Science at Aalto University's School of Business, Department of Information and Service Management. She holds adjunct professorships (title of docent) in Mathematics at the University of Helsinki (since 2019) and in Applied Mathematics at the University of Vaasa (since 2016).

She earned her Doctor of Science (DSc) in Mathematics from Aalto University School of Science in 2014. Her research focuses on sustainability communication, circular business models, and luxury brand strategies, particularly exploring second-hand markets and consumer behavior in fashion industries.

Her recent work analyzes systemic challenges in textile industries, pandemic impacts on luxury sectors, and innovative sustainability frameworks like the 'Shades of Green' instrument. She actively supervises theses across bachelor/master/PhD levels, emphasizing data-driven approaches to sustainable consumption patterns.