Lew Zijian

Asst Prof Lew Zijian is an Assistant Professor at the Wee Kim Wee School of Communication and Information, Nanyang Technological University, Singapore. His research focuses on online social influence, including how individuals alter themselves or others through digital communication. Key interests include social media behavior, online self-presentation, metacognitive processes, and human-machine interaction. He explores topics such as the psychological impacts of ephemeral platforms, the dual effects of 'toxic positivity,' and how mixed-affect media content influences audiences.

Research outputs span journals like Journal of Computer-Mediated Communication and New Media & Society, addressing themes from AI chatbot communication to corporate social responsibility strategies. Current grants support investigations into eudaimonic media experiences and interactive digital engagement. Professional affiliations include ORCID and Google Scholar profiles, with a Singapore address at NTU's School of Communication and Information.

• Education: Not explicitly detailed in provided texts.
• Grants: Current grants focus on interactive media and digital communication ethics, though specifics are not listed.
• Labs/Teams: No lab affiliations explicitly mentioned, though research collaborations are implied through publications.