Laurence ATTUEL-MENDES

Laurence ATTUEL-MENDES is an Associate Professor and Director for Institutional Relations and Governance at Burgundy School of Business (BSB), France. Her work focuses on the intersection of Finance, Accounting, and Law, with a strong emphasis on Corporate Social Responsibility (CSR). She leads research on crowdfunding, equity crowdfunding, and microfinance, exploring their roles in startup financing, financial inclusion, and innovation in biotechnology sectors.

Her research examines how digital platforms reshape investor behavior and decision-making processes, particularly in equity crowdfunding, where she identifies paradoxes in crowd utilization. She investigates legal frameworks for crowdfunding, competition practices, and the impact of technological innovations like blockchain on finance and auditing. Her fieldwork includes case studies on platforms such as WiSEED and contributions to debates on corporate liability, consumer protection, and regulatory adaptation.

Recent publications highlight equity crowdfunding's potential in health biotechnology financing, digital transparency challenges, and the legal implications of autonomous vehicles. She actively participates in international conferences (e.g., DIFE, Finance-Risk-Accounting Perspectives) and collaborates with interdisciplinary teams. Her outreach includes media appearances (France Bleu, France 3) and educational videos for FNEGE Media Dictionary.