Laura Höpfl

Laura Höpfl is a PhD student at the University of Stuttgart's School of Simulation Technology. She is affiliated with the User Experience Enabling (BMC/UXE) and Teaching and Learning with Intelligent Systems (LLiS) research groups, focusing on sustainable consumer technology and user experience.

• Education: M.Sc. in Cognitive Science (University of Stuttgart, 2018-2021), B.Sc. in Business Informatics (2015-2018)

Laura’s research integrates sustainability, gamification, and user experience design to promote sustainable consumer behavior through intelligent systems. Her work emphasizes behavioral science and cognitive psychology principles.

Laura’s publications include studies in psychophysics and cognitive modeling, such as her co-authored work on bimodal attention tasks (2021). These contributions reflect her interdisciplinary approach to understanding human behavior.

Her professional experience includes roles at Robert Bosch GmbH (2021-present) and prior research assistant work at the Labor Kognition und Wahrnehmung (2019-2020). She is supervised by Jun.-Prof. Dr. Maria Wirzberger in the LLiS group.