Karin Muller

Karin Muller is a Professor in the Department of Communication and Marketing at Universidade Metodista de São Paulo (UMESP), where she coordinates the undergraduate Advertising program. She holds both master's and doctoral degrees from UMESP, specializing in media, marketing, and communication. Additionally, she teaches at ESPM School and FESPSP, and serves as a Visiting Professor at Wuhan University in China.

Her research focuses on interdisciplinary aspects of Marketing, Media Studies, Strategic Communication, Advertising Pedagogy, and Cross-Cultural Education Initiatives. She integrates practical industry perspectives with academic frameworks across global contexts.

Muller leads the multinational Four Continent Marketing Workshop project, partnering with Washburn University (USA), PXL School (Belgium), and Wuhan University (China). She also holds the administrative position of Director of Institutional Relations at UMESP, facilitating academic partnerships and international collaboration.