Julia Höhler

Dr. Julia Höhler is an Associate Professor in Agricultural and Food Economics at Wageningen University & Research, specializing in behavioral economics, cooperatives, and sustainability within food supply chains. She holds a PhD from Justus Liebig University (Giessen, Germany), with postdoctoral research at the University of Saskatchewan (Canada) and visiting periods at the Swedish Agricultural University.

Her research focuses on sustainable agricultural practices, stakeholder decision-making under risk, and cooperative organizational dynamics. Key projects include Horizon Europe initiatives C4B (bio-based business models) and UP-RISE. She co-founded the Open Science Community Wageningen to promote transparency in research methods.

Recent publications explore topics like ESG performance in agri-food firms, insect protein production economics, and farmer risk preferences across 11 European countries. Her work bridges behavioral insights with policy design, emphasizing stakeholder participation in experimental policymaking frameworks.

Dr. Höhler actively participates in interdisciplinary teams addressing food security, climate mitigation strategies, and supply chain resilience amid global crises like the Russia-Ukraine conflict. She also investigates digitalization trends and media representation of agricultural innovations.