Jeffrey K. Mullins

Jeffrey K. Mullins is an Assistant Professor in the Department of Information Systems at the Sam M. Walton College of Business, University of Arkansas. His research explores the intersection of emotion, cognition, and ethics in information systems, with a focus on how digital technologies blur boundaries between work and play through gamification and metaverse development.

• Ph.D. in Information Systems, University of Arkansas
• Director of Ph.D. Program, Walton College

Research interests span:

• Emotion and cognition in digital environments
• Ethics of biometric and gamification technologies
• Metaverse development and Web3 transitions
• Work-life convergence in IS-enabled contexts

His publications in MIS Quarterly, Journal of Business Ethics, and Journal of the Association for Information Systems reflect these themes. Recent work examines AI biometrics policy and immersive learning applications.

• 2024 Walton College Executive MBA Teacher of the Year
• 2020 ACM SIGMIS Doctoral Dissertation Award
• 2016 Outstanding Lecturer Award

With over a decade of IT experience at a Fortune 100 firm, he teaches graduate courses in IT management and multivariate analysis while maintaining certifications like ERPsim Level 2 Training.