Jaime Sidani

Jaime Sidani is an Associate Professor and Director of the Doctoral Program at the University of Pittsburgh Graduate School of Public Health, Department of Behavioral and Community Health Sciences. Her research explores the intersection of media and health, focusing on social media's impact on mental health, tobacco product normalization, and vaccine communication.

Education:

• BA, Health & Society (2002) - University of Rochester
• MPH, Health Education & Promotion (2003) - University of Toledo
• PhD, Health Education (2009) - University of Toledo
• Certificate, Clinical Research Teaching (2019) - University of Pittsburgh

Research Interests include: social media's role in health outcomes, tobacco product evolution, health behavior scales development, and community-based participatory research with adolescents. Her work combines qualitative and quantitative methods with social network analysis.

Article Trends show a 2021 focus on e-cigarette regulation, Twitter-based vaccine campaigns, and youth opinion leader interventions. Earlier works examine hookah dependence scales, sleep disturbances linked to social media, and tobacco normalization across platforms.

Mentorship emphasizes skill development for students through research projects like the JUUL Twitter analysis and Instagram #JUUL studies.