Jacob González Castro

Jacob González Castro is an Associate Professor in Communication at San Pablo CEU University, Madrid. He specializes in political and social communication, integrating theories like Agenda Setting and Framing into the digital society context. He teaches courses such as Communication Theory, Social Media, Ethics, and Digital Society.

• Education: PhD in Social Communication (2024), Master's in Corporate Communication (2018), Master's in Teacher Training (2022), and Bachelor's in Communication (2017).

Research interests include political communication, social media dynamics, algorithmic influence, media literacy, populism, and public opinion. His work explores how social movements and political actors adapt to digital platforms and emerging technologies.

Scientific production trends focus on digital political discourse, fear-based messaging, and the role of algorithms in shaping societal narratives. His publications analyze institutions like the Spanish Parliament and parties such as Vox and Unidas Podemos.

• Scientific Awards: Sobresaliente Cum Laude PhD Thesis (2024), Premio Extraordinario de Doctorado (2025).

Professional roles include Scientific Editor for Doxa Comunicación and teaching positions at Camilo José Cela University (UCJC) and Alfonso X el Sabio University. He coordinates research projects like AlgorLit and contributes to teacher training programs.