معرفی
Ingrid E. Loy serves as a Lecturer in the Department of Marketing & Management at the College of Business, West Liberty University. Her academic appointment is based in the College Union Building (CUB) 123 with office location Main Hall 244, and she can be contacted via work phone (304.336.8496) or email (ingrid.loy@westliberty.edu). The College of Business operates within West Liberty University—a public institution founded in 1837 and committed to comprehensive undergraduate/graduate education.
Her scholarly focus centers on Marketing and Business Administration, with specialized interests in Consumer Behavior, Strategic Management, Retail Management, and Brand Management. As a faculty member in this department, she contributes to teaching core business disciplines while engaging with regional economic development initiatives mentioned in the university mission. Her work bridges theoretical frameworks with practical applications in dynamic market environments.