معرفی
Hong Guo is a Professor of Information Systems at the W. P. Carey School of Business, Arizona State University. Her research focuses on emerging IT phenomena, including digital platforms, business data visualization, algorithmic interpretability, and net neutrality. She examines IT policy impacts and firm strategies in these domains.
Education: Ph.D. in Business Administration from the University of Florida (2009). She consistently teaches CIS 541: Business Data Visualization across multiple graduate programs at ASU.
Research Interests: Hong explores digital platforms' design features, strategies for firms leveraging these platforms, and policy implications. Key areas include social media influence on electoral competition, algorithmic transparency frameworks, and disaster management system interoperability. Her work bridges technical IT systems with socioeconomic impacts.
Recent Research Trends: Recent articles address marketplace analytics economics, coalition formation in critical IT infrastructure, and social media's role in political dynamics. Ongoing focus areas include data neutrality frameworks, virtual currency in gaming, and retail clusters in developing economies.
Teaching and Advising: While no specific advisees or grants are listed, she has taught Business Data Visualization courses consistently since at least 2013. Her pedagogical focus aligns with her research on visualization and digital systems.
Labs/Teams: No specific labs mentioned, but her research collaborations likely involve cross-disciplinary teams addressing IT policy, digital platform governance, and crisis management systems.
