معرفی
Greg Elmer is a Professor at Toronto Metropolitan University, where he holds the prestigious Bell Globemedia Research Chair. He is affiliated with the Professional Communication program and is scheduled for a sabbatical from July 2025 to August 2026. His academic work bridges critical media studies, political communication, and digital culture.
Elmer's research critically examines how social media platforms reconfigure political communications, electoral campaigns, and the organization of political protest and dissent. He is currently engaged in writing a book that delves into the financial histories of major social media companies, shedding light on their economic underpinnings and societal impacts. His interdisciplinary approach integrates communication theory, political economy, and critical infrastructure studies to analyze power dynamics in digital ecosystems.
His scholarly output reveals consistent thematic focus on surveillance capitalism, protest movements, and media's role in democratic processes. The publications demonstrate methodological innovation through combining textual analysis with digital ethnography, particularly examining how platform architectures shape political behavior and public discourse across multiple geopolitical contexts.
His recognition includes:
- Bell Globemedia Research Chair
Elmer extends his academic inquiries through creative practice as a digital media producer and documentary filmmaker, directing works such as 'Preempting Dissent' (2014) and 'The Canadian Delegation' (2010). This multimodal approach integrates theoretical scholarship with practical media development, including research software tools for digital content analysis.
