Gerardo Herrera

Gerardo Herrera serves as an Adjunct Professor in the Graphic Design Department at ArtCenter College of Design, where he directs the packaging design area of emphasis and leads curriculum development. He concurrently holds the position of associate and director of brand experience at Design Studio Nuovo (dsnuovo.com).

His professional expertise focuses on integrated brand experience solutions spanning digital/physical product design, packaging, visual communications, and user experience. Herrera has developed award-winning designs for mobile communications, augmented reality, and bio-sensing wearables across consumer/enterprise markets from entry-level to luxury segments.

Teaching responsibilities include:

• GMGX-601A-01: Graduate Studio 3A
• GMGX-601B-01: Graduate Studio 3B
• GBDS-510L-01: Gateway / Review 1
• GPRT-252-04: Comm Des 4: Identity Systems
• GBDS-560L-01: Gateway / Review 2
• GMGX-556-02: Design Research and Strategy
• TDS-392G-01: Google Sponsored Studio

He actively leads ArtCenter's Educational Partnerships through corporate-sponsored projects and DesignStorms®, facilitating multidisciplinary teams of students, professionals, and faculty in solving industry challenges. Herrera emphasizes pride in his students' award-winning achievements and professional recognition.