معرفی
Assoc. Prof. Franjo Pehar is an Associate Professor at the Department of Information Sciences and Technologies, University of Zadar. His research focuses on scientific communication, bibliometrics, information systems, and human-computer interaction with a particular emphasis on user experience (UX) and usability. He leads projects like OPERAS-PLUS and ILO, emphasizing user-centered methodologies in digital publishing and information literacy. His work bridges quantitative research analysis and practical applications in educational and corporate digital transformation.
Key research interests include bibliometric analysis of Croatian scientific fields, UX questionnaire validation, and digital publishing standards. He has contributed to multilingual MOOC development and studies on Croatian companies' readiness for digital transformation.
Prof. Pehar's publications span eye-tracking studies for visual attention in digital interfaces, cross-cultural UX adaptations, and frameworks for quality objectives in scholarly communication. His projects OPERAS-PLUS and 2CODE aim to enhance cross-border digital ecosystems and business environments.
He serves as a mentor in the Doctoral Studies program and maintains active collaborations with academic and industry partners. His lab focuses on advancing digital tools for libraries, publishers, and educators through innovative research and practical implementation.



