Fabrizio MONTANARI

Fabrizio Montanari is a Full Professor at the Department of Communication and Economics at the University of Modena and Reggio Emilia. His research focuses on organizational behavior, collaborative spaces, creative industries, and urban regeneration. He teaches courses in Digital Marketing, Management and Corporate Communication, and Marketing and Business Organization.

Montanari's work explores how physical and digital spaces influence creativity, collaboration, and innovation. He has extensively studied coworking environments, the impact of urban policies on cultural institutions, and the evolving nature of work in the digital age. His research emphasizes the interplay between organizational structures, spatial design, and social dynamics.

Key areas of investigation include: the role of collaborative spaces in fostering creativity, the adaptation of museums and cultural institutions to modern challenges, and the implications of smart working on employee well-being and productivity. He has also examined the strategic use of urban regeneration projects to enhance municipal governance and community engagement.

Montanari's academic contributions span over 100 publications, with recent work focusing on Generation Z workplace aspirations, digital nomadism, and the socio-economic impact of collaborative spaces. His interdisciplinary approach bridges organizational studies, urban planning, and cultural policy.