Fabiola Vásquez

Fabiola Vásquez serves as Research Professor and Director of the Master's in Business Analytics at EGADE Business School, Tecnológico de Monterrey, with 17+ years of expertise in strategic consulting, industry leadership, and academic innovation. She chairs the Business School's National Committee on Artificial Intelligence and leads curriculum redesign initiatives focused on data-driven business transformation.

Her academic credentials include a Doctorate in Administrative Sciences (Digital Marketing specialization) from Tecnológico de Monterrey, a Master's in Logistics and Supply Chain Management from UPAEP, dual undergraduate degrees in Industrial and Systems Engineering and Nutrition (both from Tecnológico de Monterrey), plus a postdoctoral fellowship in Data Science at the University of Texas at San Antonio and ongoing collaboration with MIT Center for Transportation and Logistics.

Research centers on advanced analytics for digital business transformation, retail/supply chain innovation, food sustainability, and consumer well-being strategies. Her work integrates scientific rigor with real-world applications across retail, healthcare, and technology sectors, emphasizing ethical AI adoption and environmental impact reduction through data intelligence.

Publications reveal consistent thematic evolution from foundational supply chain optimization (2016) to pandemic-era e-commerce behavior analysis (2020-2022), demonstrating how digital transformation reshapes consumer expectations and business models in Latin American markets through rigorous quantitative frameworks.

Major recognitions include:

• Best Practices Leader in E-commerce by Salesforce México (2022)
• Mujer Totalmente Palacio for digital innovation leadership (2022)
• Facultad de Impacto teaching excellence award
• MIT CTL Appreciation Certificate for institutional contribution (2023)

As an educator, she has trained executives and professionals across Mexico and Brazil through courses like Machine Learning for Business and Digital Transformation, while directing the Master's in Business Analytics program to develop data-literate leaders for Latin America. Her MIT CTL collaboration continues to advance sustainable supply chain research.

She actively shapes industry discourse through speaking engagements at EGADE Future Forum and Global Business Connect, addressing responsible AI implementation, retail digitalization, and data strategy frameworks for global business ecosystems.