Deniz Sayar

Deniz Sayar is a current staff member at the Department of Industrial Design, Izmir University of Economics. Her research focuses on service design, internet of things (IoT), and design management.

• High School: Izmir Private American High School (Science and Mathematics Department)
• B.S.: Middle East Technical University (Industrial Product Design, 2007)
• M.S.: Istanbul Technical University (Industrial Product Design, 2011)
• Ph.D. (ongoing): Istanbul Technical University, Ph.D. research conducted at ImaginationLancaster, Lancaster University (UK)

Deniz Sayar's research interests center on service design for diverse applications, including fitness experiences and IoT systems. She explores how design management and digital transformation influence innovation in fields like manufacturing and human-centered design. Her publications reflect trends in framework development, IoT integration, and gamification in service design.

Her recent articles (2012–2025) cover topics such as gamification in fitness, IoT service design, and theory development for emerging phenomena, with sub-fields spanning digital transformation, system design, and behavioral design.

Deniz Sayar's Ph.D. research is conducted at ImaginationLancaster, a research group at Lancaster University (UK), indicating collaboration across international institutions.