معرفی
Denis A. Fomenkov is a Lecturer at the Department of Marketing, Faculty of Management, HSE University, Nizhny Novgorod. He has been affiliated with HSE since 2009 and holds a Candidate of Sciences (PhD) in Economics and National Economy Management (2009) and a degree from HSE University (2006). His research focuses on
- Marketing innovation
- Contributions of universities to national innovation systems
- Brand management for radical innovations
- Digital product development
- Startup market performance
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