David Fuentefría Rodríguez

David Fuentefría Rodríguez serves as an Associate Professor in the Department of Communication Sciences and Social Work at the University of La Laguna. His academic work spans audiovisual communication, advertising, film studies, and the integration of emerging technologies and artificial intelligence in media.

He earned his PhD from the University of La Laguna in 2007 with a dissertation examining the aesthetic interplay between cinema and music videos in David Fincher's filmography, under the supervision of Dr. Luis Fernando de Iturrate Cárdenes.

Dr. Fuentefría Rodríguez is a key member of two prominent research groups:

• CINEFICAA (Cinema, Fiction and Audiovisual Art), focusing on cinematic narrative and audiovisual aesthetics
• COPEIA (Communication, Journalism, Emerging Technologies and Artificial Intelligence), investigating the impact of new technologies on media and communication

His research explores the formal and thematic elements in film and music videos, with a critical lens on consumer culture and film noir influences.