David Brown

David Brown is an Associate Professor at Heriot-Watt University, affiliated with the School of Social Sciences and Edinburgh Business School. His research focuses on marketing, organizational behavior, and sustainability, with a particular emphasis on internal marketing, employee retention, and strategic human resources management. He explores how businesses can balance economic, environmental, and social goals ('People, Planet, Profit') through innovative approaches like AI adaptation and sustainable value co-creation in social enterprises.

Key research contributions include systematic reviews on internal marketing and organizational performance, as well as studies on nanomaterial toxicity and public health impacts. His work aligns with UN Sustainable Development Goals, particularly in promoting sustainable practices and ethical business strategies. Collaborations span interdisciplinary teams and global institutions, reflecting his commitment to addressing complex societal challenges through evidence-based research.

No scientific awards or grants are explicitly listed in the provided texts, though his extensive publication record (35+ articles) underscores his academic impact. No advisees are mentioned, but his research often involves team-based projects with co-authors from diverse fields.