Daphne Zeyen

Daphne Zeyen is a Lecturer at the Lucerne School of Business (HSLU), part of the Institute of Communication and Marketing (IKM) in the CC Marketing Management department. Her work focuses on enhancing communication competencies in German and French, as well as methodological training for business students. She has been affiliated with HSLU since 2008, contributing to academic programs and research initiatives.

Zeyen holds a diverse educational background, including:

• Maîtrise in Lettres Modernes from the Université de Bourgogne (1996)
• Diplôme d'Etudes Approfondies in Lettres Modernes from Université de Paris XII and Ecole normale de Fontenay St. Cloud (2000)
• Certificates in Business Administration and Management from Fernuniversität Hagen (2006/2007)
• Certificates in Higher Education Didactics from Hochschule Luzern (2010 and 2016)

Her research interests revolve around bilingual education, particularly in business contexts, and the integration of digital tools in language learning. She has led projects such as the LuVa initiative, a bilingual E-Learning collaboration with the Haute Ecole du Canton de Vaud, aiming to enhance multilingual competencies among students. Her work emphasizes practical applications of language pedagogy in professional settings.

Zeyen has published peer-reviewed articles exploring bilingual education in business programs and the development of institutional tandem learning initiatives. Her work highlights the importance of multilingualism in academic and professional environments.

In addition to her role at HSLU, Zeyen serves as a Lecturer at ZHAW (since February 2023), further extending her contribution to higher education in Switzerland.

Zeyen focuses on curriculum development and didactic methods. While no formal advising roles are listed, her work engages students through innovative teaching projects and collaborative initiatives.

Key collaborations include the LuVa project with the Haute Ecole du Canton de Vaud, emphasizing bilingual E-Learning solutions for business education.