Danielle McWall

Professor Danielle McWall is the Associate Dean for Partnership and Student Recruitment at Ulster University Business School, where she also serves as a Full Professor in the Department of Accounting, Finance and Economics. She joined Ulster University in 2006, previously heading her department for six years. A Fellow Chartered Accountant (Chartered Accountants Ireland) since 1992, she brings extensive industry experience from her role as Audit Director at BDO Stoy Hayward, where she managed international audits across Europe and the United States.

Education and Qualifications:

• BSc Hons Accounting
• MBA
• Chartered Accountant (CAI)
• Qualified Internal Auditor

Research Focus:

McWall specializes in audit, risk management, assurance, and transformative accounting education. Her innovative research includes developing the 'Freedom to Fail' pedagogical framework, designed to enhance student resilience and metacognitive skills by strategically incorporating failure into assessment models. Her work bridges industry practices with academic methodologies.

Awards:

• Sustained Excellence in Teaching Award (Ulster University, 2018)

Professional Leadership:

She leverages her industry background to guide accounting pedagogy and student professional development. Her international experience includes audit projects across Europe and a 16-month secondment to BDO Seidman LLP in San Francisco.