
معرفی
Chris Koch is Professor of Psychology and Chair of the Undergraduate Psychology Department at George Fox University. He joined the Graduate School of Clinical Psychology at George Fox in 1993 and has established himself as a prominent researcher in cognitive psychology, particularly in attention and visual perception.
- Education: BA from Pennsylvania State University, MS and PhD in cognitive-experimental psychology from University of Georgia
- Professional Experience: Joined George Fox University in 1993, currently Professor and Chair of Psychology Department
- Professional Service: Former national president of Psi Chi, the undergraduate psychology honors society
Dr. Koch's primary research interests concern attention processes, particularly using the Stroop effect as a paradigm. His current projects include chronometric studies, analysis of error rates, examining individual differences (such as personality and intelligence), and exploring the underlying mechanisms of the Stroop effect. A second major research line involves visual perception, with studies examining how objects are recognized, including intelligence testing components. Other research projects include developing a vision screening instrument and a measure and model of perceived ability in sports.
His research emphasis in the Koch Cognition Lab is understanding how competing pieces of information are processed when presented simultaneously, with research spanning visual, auditory, and cross-modal information. Individual differences in information processing are also examined. Recent research has focused on the development and applications of the NSCST (Nonverbal Stroop Card Sorting Test), particularly in assessing impairments to attention and executive functioning resulting from concussion in youth athletics.
Dr. Koch's publications span multiple areas of cognitive psychology, with a strong emphasis on attention, perception, and cognitive processing. His work has increasingly focused on applications to real-world issues such as concussion assessment in sports and understanding cognitive workload in educational settings.
- Research Funding: While specific grants aren't mentioned, his work on concussion assessment suggests funding in this area
- Professional Recognition: Leadership role as former national president of Psi Chi
Dr. Koch maintains an active research laboratory (Koch Cognition Lab) with multiple ongoing projects and student collaborators. His work bridges basic cognitive research with practical applications in education, sports, and clinical assessment.


