معرفی
Bruce L. Lambert is a Professor at Northwestern University's School of Communication, affiliated with the Department of Communication Studies. He also holds a courtesy appointment in the Department of Medical Social Sciences at Northwestern and serves as an Adjunct Professor at the University of Illinois at Chicago College of Pharmacy.
- Education:
- PhD, Speech Communication, University of Illinois at Urbana-Champaign
- AM, Speech Communication, University of Illinois at Urbana-Champaign
- AB, Speech Communication, University of Illinois at Urbana-Champaign
His research focuses on health communication, patient safety, and healthcare quality, with a specific emphasis on leveraging information technology to enhance medication safety. Key areas of expertise include crisis communication, predictive analytics, and social media applications in healthcare. He is affiliated with the Robert J. Havey, MD Institute for Global Health at Northwestern.
Lambert has published extensively in journals such as JAMA and Drug Safety, addressing topics like wrong-drug prescribing errors, problem list documentation, and provider-patient communication outcomes. His work also intersects with data science and pharmaceutical promotion analysis.
Additionally, he serves as President of BLL Consulting, Inc., specializing in health, communication, and technology challenges, and blogs about communication at HowCommunicationWorks.com.
