Brenda Shaffer

Brenda Shaffer is the Associate Chair and Director of Undergraduate Studies in the Department of Fashion and Apparel Studies at the University of Delaware's College of Arts & Sciences. She holds an MBA and a BS in Fashion Merchandising from the University of Delaware. Her academic roles include curriculum leadership and undergraduate program oversight.

Education

• MBA, University of Delaware
• BS, University of Delaware, Fashion Merchandising

Research & Teaching Focuses on fashion business operations, merchandise planning, and international retail dynamics. Teaches courses such as 'Introduction to Fashion Business,' 'Multimedia Fashion Presentations,' and 'International Fashion Consumers and Retailers.' Engaged in advancing sustainable apparel practices through department initiatives.

Administration Oversees undergraduate academic advising and curriculum development. Coordinates the Sustainable Apparel Initiative and contributes to departmental strategic planning.