Beatrice Manzoni

Beatrice Manzoni serves as Associate Professor of Practice in the Leadership, Human Resources and Digital Technologies Knowledge Area at SDA Bocconi School of Management, Bocconi University. She directs executive programs including Intensive HR Management, Advanced HR Management, The Leader Coach, and Creativity at Work, leveraging 15+ years of experience designing graduate and executive education programs across onsite, online, and blended formats.

Her educational background includes dual bachelor's degrees in Economics for Arts, Culture and Communication (Bocconi University) and Architecture (Politecnico di Milano), followed by a Ph.D. in Construction and Project Management from University College London. She holds certifications as an executive coach and Hogan assessment administrator, with professional development from Kellogg and Harvard Business Schools.

Manzoni's research centers on individual/team creativity, generational workplace dynamics, and employee experience design. Her work bridges academic rigor with practical application, examining how organizations can foster innovation through structured creativity frameworks and adaptive HR practices while navigating post-pandemic work transformations.

Her publications reveal a consistent focus on translating theoretical insights into actionable HR strategies, with recent works analyzing evolving work expectations, group coaching efficacy, and evidence-based creativity techniques. These contributions appear in leading outlets including Harvard Business Review Italia and MIT Sloan Management Review, emphasizing practical tools for modern talent management challenges.

She received Bocconi University's Teaching Innovation Award in 2018 for her pedagogical contributions.

Manzoni actively shapes executive education through custom and open programs addressing HR analytics, performance management systems, and leadership development. Her program portfolio includes scheduled offerings through 2026, demonstrating sustained institutional engagement in advancing HR practice through evidence-based methodologies.