معرفی
Baiba Rivza is a Professor at the Faculty of Economics and Social Sciences, Latvia University of Life Sciences and Technologies. Her affiliations include:
- Professor at Latvia University of Life Sciences and Technologies
- Regular contributor to the International Multidisciplinary Scientific GeoConference SGEM
Her research explores three interconnected domains:
Sustainability Transitions: Develops frameworks for circular economies, municipal sustainability metrics, and green competitiveness strategies. Recent work includes creating a Circular Economy Index for municipalities and analyzing ESG implementation pathways.
Digital Transformation: Investigates digitization impacts across agriculture, public administration, and business innovation. Key studies examine paperless governance benefits, bioeconomy digitalization risks, and precision farming adoption barriers.
Regional Development: Focuses on rural economies through business incubator modeling, gastronomic heritage tourism, and pandemic-era employability solutions. Cross-border comparative analyses (e.g., Latvia-Lithuania) inform policy recommendations.
Her publications show strong emphasis on:
- Practical applications for public administration and business innovation
- Methodological development of assessment tools and metrics
- EU policy alignment, particularly regarding green transitions
