معرفی
Annika Bergström is a Professor at the Department of Journalism, Media and Communication (JMG) and Director at the SOM Institute since Fall 2023. Based in Gothenburg, Sweden, her research focuses on media audiences with particular emphasis on news consumption habits, digital media transitions, and audience participation in journalism, politics, and social networks.
- Key Research Areas: Digital media use, generational digital divides, methodological innovations in media consumption measurement
- Recent Publications: 2024 work on AI perception, local news deserts, and digital ethics; 2023 analyses of internet attitudes among seniors
- Teaching & Mentorship: Limited undergraduate courses and doctoral supervision
- Collaborations: Engages with media industry stakeholders, public seminars, and academic conferences
Her 2024-2020 publications reveal consistent focus on digital transformation (40%), audience analysis (30%), and senior media interaction (30%), with methodological innovations in longitudinal media consumption studies.
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