معرفی
Anna Sperska is a Lecturer at the University of Gdańsk, affiliated with the Faculty of Economics and its Departments of International Business and Foreign Trade. She serves as a specialization supervisor for International Business and Foreign Trade programs and is a member of the Program Council.
- University: University of Gdańsk
- School: Faculty of Economics
- Departments: International Business, Foreign Trade
- Academic Rank: Lecturer
Research Interests: Anna's work focuses on marketing and sales management in B2B contexts, particularly in Poland. Her research spans international business strategies, foreign trade dynamics, and business-to-business market challenges.
Publications: Her notable 2017 study explores barriers to marketing indicator usage in Polish B2B sectors, reflecting interdisciplinary interests in metrics, trade, and regional business analysis.
Contact: Available for consultations during summer semesters on Wednesdays (4:45–6:15 PM) for full-time studies and limited weekend hours for part-time students.
